{"id":5632,"date":"2013-10-10T11:59:27","date_gmt":"2013-10-10T10:59:27","guid":{"rendered":"http:\/\/madeinzaragoza.es\/blog\/?p=5632"},"modified":"2022-04-04T22:18:35","modified_gmt":"2022-04-04T21:18:35","slug":"el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono","status":"publish","type":"post","link":"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/","title":{"rendered":"El cartel interactivo de las Fiestas del Pilar 2013 de Imascono"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-5634\" title=\"1375131_676242322388345_269803022_n\" src=\"http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n.jpg\" alt=\"\" width=\"538\" height=\"198\" srcset=\"http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n.jpg 960w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n-300x110.jpg 300w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n-625x230.jpg 625w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n-180x66.jpg 180w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n-350x129.jpg 350w\" sizes=\"(max-width: 538px) 85vw, 538px\" \/><\/p>\n<p>Como ya os hemos hablado en ocasiones anteriores,\u00a0imascono_interactivewear unifica dise\u00f1o y tecnolog\u00eda en el sector textil, desarrollando ropa interactiva y divertida basada en realidad aumentada. Su objetivo no se limita a hacer uso de esta tecnolog\u00eda en el mundo de la moda, si no a seguir traspasando fronteras en otros sectores como la publicidad y comunicaci\u00f3n.<\/p>\n<p>Por eso estas Fiestas del Pilar nos sorprenden con un cartel interactivo.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/player.vimeo.com\/video\/76450907\" width=\"500\" height=\"281\"><\/iframe><\/p>\n<p>El objetivo del cartel interactivo para las Fiestas del Pilar 2013 es <strong>que las personas se diviertan, interact\u00faen y compartan fotograf\u00edas sinti\u00e9ndose identificadas con el esp\u00edritu festivo y alegre de la ciudad<\/strong>. Esta nueva tipolog\u00eda de cartel nos permite jugar y divertirnos gracias al uso de las nuevas tecnolog\u00edas, en este caso mediante un smartphone o tablet.<\/p>\n<p>Su objetivo es que la gente se divierta e interact\u00fae con la imagen que nos representa durante las Fiestas del Pilar, consiguiendo que la ciudad de Zaragoza y las fiestas patronales obtengan una mayor viralidad gracias al impacto de la campa\u00f1a en medios de comunicaci\u00f3n y redes sociales. No olvidemos que se trata del primer cartel interactivo en Espa\u00f1a.<\/p>\n<p>Gracias a la app imascono (gratuita) de realidad aumentada, disponible en dispositivos m\u00f3viles Apple y Android, disfrutaremos de una experiencia en 3 dimensiones \u00fanica y sorprendente.<\/p>\n<p>\u00bfOs anim\u00e1is a hacer y compartir vuestra foto? \ud83d\ude42<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-5633\" title=\"AragonTv_Pilar_2\" src=\"http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2.png\" alt=\"\" width=\"538\" height=\"717\" srcset=\"http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2.png 768w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2-225x300.png 225w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2-625x833.png 625w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2-300x400.png 300w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2-180x240.png 180w, http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/AragonTv_Pilar_2-350x466.png 350w\" sizes=\"(max-width: 538px) 85vw, 538px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Como ya os hemos hablado en ocasiones anteriores,\u00a0imascono_interactivewear unifica dise\u00f1o y tecnolog\u00eda en el sector textil, desarrollando ropa interactiva y divertida basada en realidad aumentada. Su objetivo no se limita a hacer uso de esta tecnolog\u00eda en el mundo de la moda, si no a seguir traspasando fronteras en otros sectores como la publicidad y &hellip; <a href=\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\" class=\"more-link\">Continuar leyendo<span class=\"screen-reader-text\"> \u00abEl cartel interactivo de las Fiestas del Pilar 2013 de Imascono\u00bb<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":5634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[763,34,718],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>El cartel interactivo de las Fiestas del Pilar 2013 de Imascono - Made in Zaragoza<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El cartel interactivo de las Fiestas del Pilar 2013 de Imascono - Made in Zaragoza\" \/>\n<meta property=\"og:description\" content=\"Como ya os hemos hablado en ocasiones anteriores,\u00a0imascono_interactivewear unifica dise\u00f1o y tecnolog\u00eda en el sector textil, desarrollando ropa interactiva y divertida basada en realidad aumentada. Su objetivo no se limita a hacer uso de esta tecnolog\u00eda en el mundo de la moda, si no a seguir traspasando fronteras en otros sectores como la publicidad y &hellip; Continuar leyendo &quot;El cartel interactivo de las Fiestas del Pilar 2013 de Imascono&quot;\" \/>\n<meta property=\"og:url\" content=\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\" \/>\n<meta property=\"og:site_name\" content=\"Made in Zaragoza\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/madeinzaragoza.es\/\" \/>\n<meta property=\"article:author\" content=\"misstechin\" \/>\n<meta property=\"article:published_time\" content=\"2013-10-10T10:59:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-04T21:18:35+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/madeinzaragoza.es\/blog\/wp-content\/uploads\/2013\/10\/1375131_676242322388345_269803022_n.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"354\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Monica Gim\u00e9nez\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@misstechin\" \/>\n<meta name=\"twitter:site\" content=\"@madeinzaragoza\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Monica Gim\u00e9nez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\"},\"author\":{\"name\":\"Monica Gim\u00e9nez\",\"@id\":\"https:\/\/madeinzaragoza.es\/blog\/#\/schema\/person\/7f474fda5b3cfb05e3d9963093971cca\"},\"headline\":\"El cartel interactivo de las Fiestas del Pilar 2013 de Imascono\",\"datePublished\":\"2013-10-10T10:59:27+00:00\",\"dateModified\":\"2022-04-04T21:18:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\"},\"wordCount\":244,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/madeinzaragoza.es\/blog\/#organization\"},\"keywords\":[\"fiestas del pilar\",\"imascono\",\"realidad aumentada\"],\"articleSection\":[\"Tendencias\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\",\"url\":\"http:\/\/madeinzaragoza.es\/blog\/el-cartel-interactivo-de-las-fiestas-del-pilar-2013-de-imascono\/\",\"name\":\"El cartel interactivo de las Fiestas del Pilar 2013 de Imascono - 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